Sweet potato biscuits, crab cakes, fried green tomatoes, and bite-sized pot roast (courtesy of Sysco) circulated as hundreds of chefs and restaurateurs gathered in the lobby of Greenville, South Carolina’s Peace Center. There, Michelin continued its U.S. expansion with the launch of the American South Michelin Guide, the broadest regional guide yet, spanning Alabama, Louisiana, Mississippi, North Carolina, South Carolina, and Tennessee, as well as Atlanta’s existing guide. Until now, Michelin’s U.S. coverage has focused on individual cities such as Chicago, Atlanta, and New York City, or states like California, Texas, Florida, and Colorado.
The list itself leaked the morning of the ceremony, making for a subdued celebration of an event years in the making. Travel South invested more than $1 million to secure the American South Michelin Guide for a three-year run.
Of the 11 newly starred restaurants, New Orleans, Nashville, and Charleston each earned three stars, while Charlotte and Greenville, South Carolina, received one apiece. They join eight restaurants in the existing Atlanta Michelin Guide that retained their stars.