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COTE Korean steakhouse steak omakase

The Rise of the Korean Steakhouse in America

Journalist

Although these new steakhouses are all distinctly Korean, Hanwoo (한우), a prized breed of Korean cattle known for its rich marbling and deep beefy flavor, is noticeably absent from their menus. Due to high demand, limited supply, and South Korea’s focus on domestic consumption, Hanwoo beef is not exported to the U.S. Instead, Korean steakhouses highlight premium American, Australian, and Japanese beef but prepare it with Korean flavors and techniques.

For example, at ABSteak, a ssamjang 30-day dry-aged ribeye is a signature cut, where fermented Korean soybean and chili paste add deep umami complexity to the steak, and the dry-aging process intensifies the beef’s natural flavor.

“This is what sets us apart,” Back says. “We’re offering a balance of bold Korean flavors with the precision of dry-aged steak craftsmanship.”

Korean steakhouses are redefining the modern steakhouse experience in America, introducing an exciting intersection of Korean BBQ traditions and the classic American steakhouse format. By combining high-quality beef, interactive tableside grilling, and an array of bold, vibrant flavors, these restaurants are making their mark as one of the most compelling dining trends of the moment.

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