Just to give you a bit of background, the reviewer in question claims to be a founder of a high street Italian restaurant chain in the UK that doesn’t exactly have a reputation for the finest Italian cuisine.
The reviewer, James, seems to like the Southern Italian food at Sugo, but complains about pretty much everything else: how he’s seated, how the staff are dressed, and the prices.
The staff are “scruffy” and “arrogant” according to James, the restaurant a con and the wine much too expensive, though he seems seem to have surprisingly little understanding of how restaurant mark-ups work, given his background. Oh and he didn’t leave a tip. Read the review below:
Restaurant owner Alex has the perfect response (below) though, fiercely defending the staff, the quality of the produce and the pricing. It’s a great example of how to deal with someone who’s willing to trash a small independent restaurant online, seemingly with little regard for the facts, something we see all too often.
The best response to a negative review ever? It’s certainly up there with this chef’s response to the so called ‘foodies’ who visited his restaurant and started their meal with a bowl of chips.
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