The Chemical Brothers hit it big with their Sammy The Salmon song and now the Norwegian Seafood Councilis trying to get in on the act with their very own fishy dance.
The strange and weird videos are some sort of an attempt to encourage people to eat more fish. Cunning advertising that involves dressing adults, in this case theThe Human Sushi group, as Sashimi, Maki and Nigiri before they go on to interpret the medium of sushi through dance.
Rather than just being faux-meat, Mamu is different. It's a mushroom-based meat alternative that's getting its launch in restaurants so that chefs can test its versatility. Flora Tsapovsky investigates.
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