What you see above is not steam and it's certainly not smoke, it's actually a spinning column of whisky vapour created by a team of scientists at King's college in London.
Made as part of the King's Festival of Food alongside the drinks company Bompas and Parr, the whisky vapour machine works by harnessing a powerful humidifier and negative air pressure.
The results are a spinning vapour column of whisky that can be inhaled by users.
It;s called the whisky tornado and the creators are still advising a strong warning of responsible drinking as the vapour is still intoxicating.
Rather than just being faux-meat, Mamu is different. It's a mushroom-based meat alternative that's getting its launch in restaurants so that chefs can test its versatility. Flora Tsapovsky investigates.