Since then the chef has worked with a number of different professions to slowly begin to build the elBulli foundation - a creative research hub with many facets.
In the video Adria discusses the idea, why he started it and what he hopes the ambitious project will achieve. He said he believes the most ambitious projects are usually the important ones finishing the interview with a cheeky smile, adding: "The elBulli Foundation is a crazy idea, no one else would do it."
Château Castillonne is a caviar producer performing cold anaesthesia on sturgeon fish to harvest their eggs and help them live longer instead of ending their lives when harvesting their eggs. Find out more.