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We spoke about the rise of artisinal toast at the beginning of 2014 and how paying $4 for a piece of toast would quickly become the norm.
The movement seems to have started in San Francisco where a number of venues are serving their own take on $4 toast.
The mini documentary below from Zagat takes a look at the debate surrounding the toast, how the rise of artisan toast correlates with a number of changes taking place in SF.
There’s lots of shots of beautiful thick sliced bread slathered with chunks of creamy butter and lots of people who share their opinions on the matter.
What’s your thoughts? Would you buy $4 toast?